The HRTPO staff previously completed Phase One of this study, whose purpose was to measure the impact of bicycle facilities on the local economy. It contained benchmarking Hampton Roads vs. competitor regions using path length, mode share, number of bike shops, etc., and calculating bicycle event spending and income for people in Hampton Roads who bike to work.
The purpose of Phase Two is to estimate the annual amount of money spent locally by visitors drawn to Hampton Roads by the Virginia Capital Trail (VCT). A survey was administered to estimate individual visitor spending. The survey was targeted at nonresidents visiting Hampton Roads, at least in part, to use the VCT. The survey indicated that approximately 33% of visitors came from other states, mainly from North Carolina, Maryland, New York, Pennsylvania and Other.
Annual visitor spending in Hampton Roads due to the Virginia Capital Trail was computed by multiplying:
The large number of surveys gathered (372) provides a margin of error of +/- $1 million at the 95% confidence level. The results of the survey indicate the annual spending in Hampton Roads due to the VCT is approximately $5 million.